Bob Evans and their customers were hungry for an easier, more trackable online ordering experience. We delivered an integrated, intuitive rebuild, while correcting brand inconsistencies across the entire online experience.
Important user-centered features were missing from the Bob Evans online customer experience, and the system was difficult to maintain. The legacy e-commerce system required visitors to leave the main website to order food online, and was not able to track shopper preferences. Restaurant menu items had to be manually entered and updated in multiple places and the branding and messaging was not consistent across the entire online experience. The Bob Evans team knew it was time for a full platform rebuild.
We rebuilt the website CMS on Sitecore with the Sitecore Digital Marketing System enabled, and implemented a Sitecore E-Commerce Services (SES) inspired backend. The front end of the website was decked out with a brand-new responsive design and intuitive online ordering system which is integrated with their back end point-of-sale system. The Sitecore e-commerce system pulls restaurant menu data that is specific to each restaurant location and provides real-time menu item availability and pricing to customers who order online.
"Paragon provided us with a resource that was able to quickly come in to our organization and add value, we have been working with him for years and he has become an integral and vital part of our team."