A balanced blend of helpful insights, practical advice, and thoughtful reflections. Enjoy and share.
Omnichannel marketing is not a new concept, but it has seen a surge in popularity in recent years. This is largely due to the growth of digital channels.
To launch an Alexa skill, focus on customer research, defining use cases, designing for natural interaction, and iterating with continuous feedback.
Voice design for Alexa can enhance customer experiences and improve ROI through better service and engagement.
Designing for voice user interfaces (VUI) requires understanding unique concepts like "skills," "intents," and "utterances."
Voice interfaces, like Alexa, are becoming powerful for brands. They offer natural interaction, save time, and increase accessibility.
Curbside pickup, accelerated by COVID-19, is expected to remain popular. Businesses should scale and optimize it by focusing on customer-centric strategies.
Creating a B2B customer journey map involves understanding client needs, identifying key touchpoints, and aligning business strategies.
Experience a partnership that will help you go further than you anticipated while keeping your goals front and center.